The eleventh oldest in the US, Cheshire Academy is a selective, co-educational college prep school located in Cheshire, Connecticut. With a reputation for athletics dominating its public presence, the school needed to present itself as an high-end institution that can accommodate both highfliers and students who need extra support. With new brand messaging, new creative executions, and investments in marketing outreach, CA has made significant inroads to building awareness, consideration, and intent among best-fit families in the US and abroad. Writing by Scott. Design by Bria. Photos by Bob Handelman and Chip Riegel.
Front & Center: The Work
Why we’re all here.
Spun off from IBM‘s infrastructure services business, Kyndryl is an IT services provider that designs, builds, manages, and develops information systems. The O’Keefe Group came to us in late summer to help them plan and execute a cohesive communications initiative to raise awareness of changes in Kyndryl’s annual benefits enrollment. We created guides, emails, and intranet banners that grab viewer’s attention and deliver important information to Kyndryl workers around the world. Writing by Philip, Teryl, and JoAnne. Design by Steve.
The fall issue of Northwestern Medicine covers a lot of ground. In addition to ground-breaking work with artificial intelligence and machine learning, a drug that inhibits growth of aggressive meningiomas, a master gene that programs ear hair cells to restore hearing, and a new method to determine whether individual genetic variants in an epilepsy-associated gene cause neurodevelopmental disorders. The Taylor Design team has helped to give life to these inspiring stories.
As part of Terex’s commitment to diversity, equity and inclusion, the company launched the Affinity Groups program, a new way for team members to interact, exchange ideas, network, and support one another. The launch of Affinity Groups is part of the company’s global expansion of DEI, extending programs into all parts of Terex and empowering team members to have their voices heard. Taylor Design created the new communications program to raise awareness and encourage participation in this initiative. Design by Dan and Eva.